Selective Memory Can Be Desirable

Selective Memory Can Be Desirable

Ease at which memory will be accessed, accuracy of memories, association of stimuli with memories they lead to, will all influence the information that a decision maker will use. Decision governance can to some extent influence what is recalled, how that is related to the choice at hand, and where attention is drawn.

Attention Depends on Stimuli & Goals

Attention Depends on Stimuli & Goals

Decision governance can neutralize or amplify factors driving attention in a decision situation. The choice of strategy depends on the observed or anticipated behavior of the decision maker and the desired outcome.